Make a Column on Blog Spot

How to Make a Column on Blog Spot?



On the appointment of columns and their installation
If we turn to the Encyclopedia, we learn that the word "heading" comes from the Latin rubric, which means

Title, writing the first line indent: 
 Section heading; section, a division of the text.
The value of columns in a blog cannot be overestimated, because well-built Categories will give us:

Easy navigation
Internal links with the anchor text of your keywords
For more keywords in the pages of the blog
As it turned out, for many aspiring bloggers process of building columns proved to be quite difficult, although it is no big deal.

I bring to your attention the algorithm for creating columns on Blog Spot:

Go to the toolbar and click the tab "Design" - "Add a Gadget"

From the options choose "Shortcuts" and save.

Then, after writing a post in the box "labels" insert the name of the column to which the post will be treated.

Publish a message and we see that in the column heading a new link.

And now whenever you publish a post, and beneath the message in the window "labels" will register the name of this column in the left column under "Categories" in addition to the previous message will be prescribed another.


Now create a new section on Blog Spot will not be difficult: write a post on the relevant topic, prescribe in the window title of the new column, and its name will appear in the column "Categories".

Themed Blog


7 reasons for the success of thematic blogs

Today we will talk about niche blogging, and we'll start with the fact that each of us will try to answer the question: What is in my online journal?

 And if even more specifically - what topic I run my blog?

When I asked the participants to choose keywords for your blogs and make a   semantic core   for them, I began to receive mail letter with a list of keywords with a spread "of the fence - to dinner," that is, from the earnings on the Internet and beloved cat, to cross stitching and SEO.

During the campaign in this "hodgepodge" adds a personal vision of the political perspectives of society, gender relations, bad roads, and much more.

For personal weblog is good.

These online journals are, as it were, an extension of the life of the blogger and cover a wide range of topics that are of interest to him.

After a year and a half - two, provided a systematic filling, the presence of interesting topics, etc. it is hoped that the blog will become popular and even bring some dividends.

But in terms of business approach such blogs leave much to be desired.

Very often on blogs with diverse themes come readers who view only 1-2 some specific topics, completely ignoring all the others.
Moreover, these readers will eventually begin to complain about the fact that these topics you shell out enough material (in their opinion), giving their attention to other, less important, from their point of view, issues.
And as a result, some of the users you just stop reading.
You will also find yourself not in the best position: wanting to please so readers you have to write on topics that are, perhaps, have ceased to excite you, but work through the "cant" - it is always violence on themselves.

This work may not bring the expected sense of satisfaction, and blogging is no longer bring joy.

Is not it easier to share electronic magazine with extensive themed uzkonishevyh several blogs devoted to some specific topics, which will enter the target visitors who subsequently will certainly become your regular readers?

Many successful bloggers Western (Chris Garrett, for example) believe that a blog has in its arsenal a wide range of topics, it is impossible to make a successful and most profitable blogs have a thematic focus.
There are several reasons for a thematic blog and choosing the right niche profitable to create a successful profitable blog.

7 components of the success of the thematic blog
1. Followers
In a niche blog is always a circle of regular readers who are absolutely sure that you will always find the information they need on the topic of interest, and you'll be sure that this information reached the target visitors, that is, for those for whom you strictly speaking, writing, and not accidentally looking user who forgets about the existence of your blog as soon as it leaves.

2. Communities
Around the theme of the blog often to create a community with similar interests people willing to communicate with others who share this interest in the subject.

3. Creating a brand, increasing confidence in you
If you are blogging on a particular topic, then over time you will be treated as a reliable source of information, as a specialist in his field, and this attitude will be very beneficial for Al, as you may well earn money by giving on- line consultation on the topic of your blog.
Not only
If you decide to engage in e-commerce, then you will not have long to find buyers, because the Internet is so constituted that often do not buy "something”, while "someone."
That is, if two different resources are sold the same product, then buy it at that merchant who knows who has already established itself as a specialist in this particular area, whose name is known and whom people trust.

4. Search Engine Optimization
It is known that the PM, including Google, prefer blogs and websites, with a clear thematic focus, with connected pages.

5. Contextual advertising
As an example, we can take the Ad Sense, which offers advertising for specific keywords and works best blogging niche topics.

6. Earnings for advertising
Themed blogs like private advertisers and investors who are looking for resources to be close to them on the subject, where you could advertise their products and services.

7. Ability to create a grid of blogs neighboring niches
For example, create a blog dedicated to the recipes of traditional medicine can be divided into subtopics this topic, create a blog of recipes of traditional medicine devoted to any particular disease: recipes for the treatment of veins, diabetes, etc.

And when you consider that each of these entries hanging Ad Sense ads, the opportunities for earnings increases in direct proportion to the number of newly discovered blogs.

As we see, thematic blogs more opportunities and better prospects become recognizable and profitable.

Blogs - Satellites

What are Blogs - Satellites?


Satellite site
To begin to define what the word "satellite".

Translated from the Latin "satellite" (steles) - bodyguard satellite.

Ignoring the historical details, let us consider that we are interested in, namely satellite - this mini-site (in this case a blog), created to promote the main site (blog), as well as earning through sale or hyperlinks to contextual advertising, Specifically, with Google Ad Sense.

Sometimes satellites create in order to fully or partially take hold of the top 10 of search engine.

Three types of satellite sites
Static sites, created without the use of the CMS and that once created, no longer being updated;
Dynamic - created based on CMS and regularly updated (they are less likely to get in the ban of search engines);
As well as doorways, whose main task - to redirect traffic to other search portals.
That is to say, the theory.

So, why do we need blogs - satellites?
In practice, however, you have, say, a blog on traditional medicine that you are promoting hard, and to help it, creating a grid of blogs satellites, ground under some one request.
For example, a blog dedicated to the treatment of joints, a blog dedicated to the treatment of hypertension, diabetes, etc.
The purpose of these blogs satellite - to lure visitors to the main blog.
All these blogs are filled with satellites corresponding to the content and move to relevant queries.

As a result, we have one main blog and many accompanying blogging - satellites, which, in fact, are the main sections of the blog.
On each of these entries, the satellite has its own RSS, their subscribers.
He sharpened by specific keywords, users and much easier to find such narrow niche blogs.
That is, we get a grid of blogs with constantly circulating traffic.
Satellites are the main suppliers of the blog targeted traffic and inbound links with the right anchors on the main blog and other satellites.
Thus, due to relink the main blog gets free traffic from blogs satellites, and the more satellites - the more free traffic get the main blog.
In addition, the presence of satellites greatly simplifies the exchange of links with niche partners when in refers to the C and A refers to B (remember, we talked about the fact that the direct interchange is not welcome?), and received a link to a blog Sat, You seek the traffic to your partner's main blog.
In addition, on each satellite we hang ads Ad Sense, and often the income from the satellite exceeds the income from the primary (main) blog.

If you build satellites with constantly updated content, each of them begins to live his life and requires constant attention to yourself, and if you still own the content writing, the time for maintenance of these blogs out infinitely many (add to this the answers to letters from readers).
To me, anyway, that's how it happened: it is a pity to throw, but terribly distracted by other projects.
Therefore, many bloggers do not particularly recommend messing with the satellites.
Just download them for 5-10 items, carry out the necessary optimization and forget about them: their task - redirect to the main blog and be carriers of external links to it - they have already done.
But in this case the special income from contextual advertising cannot be expected, and most likely in the near future, such static blogs, the satellites will fall in the ban of search engines.



Thematic Planning to Blog

Thematic Planning to Blog



Is it possible to plan a success?
Continue the transformation of our hobby blog.
As we have seen, the entire contents of the blog run by his Majesty the Content, and you've already decided what you write, and for whom you write?

And if you have an idea of ​​how to develop a blog on?
Do you know what you write in a week, month or year?
Let's try to take your business blog as a successful entrepreneur refers to his business project, ie, try to plan for the future success of the blog, because we know that without a plan, which was started to drift, any enterprise is doomed to failure.
Without a clear idea of ​​how we're going to blog and what we write, the chances to profit from your blog decreases exponentially.

Why does not the effect of spontaneity when it comes to the bottom line?
The lack of long-term development plan of the blog differently sabotages his success.
For Example:
Lost opportunity
If there is no thematic plan of publications, most likely, will rarely updated blog, and if so, it would lead to a weakening of ties with their clients and regular readers. Lost communication with the target visitors and members of the community who will soon leave them in search of the necessary and interesting information to competitors.

Tense anxiety
Working on a blog without a plan, you have to be in a constant nervous tension, fear of losing control over it, and hence control over profit.
This situation is very similar to travel a long distance without a map: like you're behind the wheel, and of little use, because no one knows where you go and do not know where you come.

Stress
Without a plan is doomed blogger constantly in a state of stress, because there is a blog and want to make money on it, but the blogger does not know what to write and how to start.

Having a prepared plan before you will no longer be at issue "what to write about?", and you will not be unsure when to publish a new post.
Each new post will cease to be a blogger to a stressful situation, it just fits into a series of familiar cases, will be a normal production routine, which, however, works on success.
Gradually, regularly writing posts will become a habit, and with each new article writing will be easier, you will enter into the taste, and the results will not be slow to respond pleasant sound of metal in the electronic purse.

Have a plan for the development of the blog is not meant to be limited in their ability to: always in the process, it can be corrected.

Promising thematic plan for business blog should contain only basic, strategic, information about the prospects of e-magazine.

If in your life or in the blog is something important, whether the events in the news or new books that you read, you can always share this news with your readers, regardless of whether it was already published previously planned post or not.

Having decided to talk about that any hobby blog can be turned into a source of income, I decided to stick to a certain thematic plan, and very much hope that this plan will help me to develop a theme.


Successful Business-Blog

System approach to Creating a Successful Business-Blog


What you need to know to create a successful business blog?
We continue to talk on the topic:  how to turn a hobby into a business-blog-blog and should answer the questions: "What methodology or system should apply for it, where to start?"

To begin with, we want to make a blog successful, but again the question arises: "What, in general, the word means, what it is - a success?"

As you know, the "success" - a relative term
If you try to give it a precise definition, it is easy to get lost in a sea of ​​assumptions.

You can work on creating a blog, but if you cannot determine for itself what it means in your understanding of the word "success", how do you know: you are progressing or marking time?

We have already talked about the fact that everything is ruled by His Majesty the Content, and that the messages are an integral part of the blog.
Thus, the success of the blog   is totally dependent on the content of what you write.

If you try to organize their thoughts on the requirements for creating a successful blog, you may be able to build a reliable way to what you define as success.

Thus, the problem 1:
Define what you mean by "success."
As we have seen, is a relative term, and each of us understands it differently, which means that each blog also has its own success.
- For some, success can mean the creation of a large subscription list;
- For some, the word is associated with the N-th number of sales, etc.

The success of a blog depends on the correct setting goals
The same applies to the blog post, as they make up the success of the blog as a whole, so that each blog post should have a clear objective.

How can this be determined?
Try to ask yourself this question: "What do I want from this blog?"
Here are a few examples:
- If you give an overview of some of the product, your goal may be selling their increase.
- If you are writing about how to make money from your blog, then your goal may be to attract some of the readers of the blog in your e-mail.
- If you are writing a guest post, then your goal may be to attract traffic.
The principle is clear. Now try to define their purpose, and after you do, you will understand what it means to "success" for your blog and we can start working in this direction.
Select a topic that will be of interest not only to your readers, but also the search engines.
Readers - the blood of your blog, so give them what they want.
"But how do I know that these readers want?" - You ask.
Well someone has prompted the questions, the answers to which our readers are looking for.
Okay, five such "cheese" Places I'll help:

1. Already known to you Word stat. Analogue him in the English-speaking segment of the Internet Word tracker keyword queries. To gain access to the search, it is necessary to register.

2. You will have a great benefit Keyword Tool Google.

3. a couple of places and answers.yahoo.com enter your keywords and see what users are looking for.

4. And, of course, itself Google. 

There is one feature that is not a sin to use search of what your potential readers interested when entering queries in your browser, do it slowly. You know that Google will offer you tips and below the search box you can read a dozen variants of queries. It is clear that the proposed options will be personalized, but you can use an anonymous view mode to remove personal settings of the search mode.

5. Perhaps the easiest option - it is to go to look into questions and answers. What is just not looking! So - go for it.

Now, knowing what users are looking for, the problem of "what to write and what to write about," at

You are no longer there.

Spend such a study and make for a list of useful topics, made up of found requests.

Task 3

Purely technical aspects that will help you achieve your goals.
So, in order to blog for you sorted out.
Suppose you want to as many readers to subscribe to your newsletter.
Technical elements that will work for you to become a form of subscription at the end of each post (well, straight, like me!).
Facilitate the lives of their readers, do not force them to look in the sidebar or in the navigation bar on the subscription link (which, incidentally, will also be out of place)!
Subscription Form, set in the right place, will be the magic key that opens the door to the goal.

Another example.
If you want to have you bought any product, read the post, do not forget to put a link to this product or to report that the product can be obtained by e-mail.
That is, if you want to achieve certain goals, make sure you include all the technical elements to achieve this goal.
If you miss these items, you should not expect that the goal will be achieved, no matter how large the volume to get the message.

Task 4
If the blog of good quality, and you feel that its content can help people share your recordings in social media.
And rest assured that your readers will not remain indifferent, and also share with your friend’s useful material that you provide to them!
Do not take a couple of minutes to manually add a description to the post, before they share.

If you want to inform their subscribers about the new post on your blog, create a catchy headline and a compelling teaser for this message. 

Such that users wanted to open the letter and read the mail.

That's just - do not spam! Otherwise, the effect will be reversed.

Task 5
Analyze your results
Analysis of the work of the blog - it's a very important part of your business, because the success has to be measured in numbers.

Do not skip this step!

You will not be able to move on and improve their systematic approach to creating a successful blog if you do not know what kind of results achieved.

This analysis may relate to your subscription list, for example, or the effectiveness of advertising blocks Google Ad Sense, traffic, etc.

The main thing in our business - a systematic approach to building a successful blog.

A basic framework that is well must learn every beginner blogger - not to neglect the quality of any text published in the blog.

Whenever you are ready to write the next post, ask yourself these questions:

"What I want to achieve, leading this blog?"

"What is the purpose of my blog?"

"How do I know my blog has achieved its goal or not?"

All you have just read, can be combined into   one big problem that needs to be put in front of him, beginning to turning a hobby into a business-blog-blog:

1. Statement of purpose

2. Select a theme

3. Quality content.

4. Technical elements

4. Social Media

5. Analysis of the results.

Record these simple guidelines currently working in notepad and just follow the tips, not trying to reinvent the wheel again, and soon you will notice that your blog has started to attend and demand, and you can easily reach the desired goal, that is - have become successful.


Blog Business

From Hobby - Blog Business


How to turn hobby into money?
Good day, dear blog reader’s school starts blogger!

Today we will talk about how you can turn your hobby into a source of income, and offer you the post - the first of a series of articles on this topic.

Many of the most well-known blogs now, began his life on the Internet, as a hobby blogs.

This is not surprising: a person has an interest, perhaps even a passion for something (or someone) to any type of activity, and he wants his passion shared by like-minded people, and a blog that becomes a platform, where he will be able to gather your friends with the same interests.

But time passes, and when the first gusts of passion subside, most bloggers decides it's time to make money from your hobby (read - on the blog).
For example, open a blog for fun, the next task to become its monetization, i.e., making a profit.



It would seem that what could be simpler? Earn your health!
But not as easy as it seems.
Before closely do the transformation of hobby blog business blog, there are several problems to be solved which is really worth spending your time.

The tasks to be solved

1. Otsenite niche
Once you have a hobby blog, you probably already have a niche, but to monetize your blog you need to be sure that the niche is large enough and profitable enough to generate revenue for you.
There are several things you need to know to properly assess the niche:
- The size and popularity of niche
- The size and strength of competition
- How difficult it will be to monetize your project (it is obvious that some niche markets and easier to monetize than others).

2. Think about opportunities to monetize your blog
Its one thing to enter the blog in a niche with great potential for profit, and quite another - to be able to make money in this space.
Different niches suitable for different types of monetization.
For example, your niche is in demand, and you would have a good income from advertising, but, for some reason, you cannot place ads on your blog.
In this case, will have to find another way to monetize the resource.
On the other hand, you have a plan for making money on the blog colossus, but ... in your niche, these plans are not feasible.
Moreover, it is not necessary that the plans are bad. Just this niche are unable to support them, as is, as yet insufficiently mature for large planes. It is possible that there are not enough people who could take your suggestions.

Or, for example, in your chosen niche low prices, and targeted visitors are not willing to pay a higher cost, in spite of the value of your better offer.
Therefore, if a hobby blog is going to be a business blog, it is necessary that your planned level of profit that is compatible with a large enough segment of your niche audience.

3. Make a plan
Of course, preaching is easier than to apply in practice, but, nevertheless, if you want to turn a hobby into a business will have to work on the plan, which will be based hobby, and the ultimate goal - profit.
The gap between the two endpoints worth it to fill key steps,
And who will lead a hobby into a business.

What are these steps?
- Analysis of the available arsenal reserves base.
- Testing products market
- A clear plan to attract readers, interactivity and strengthening relationships.
- Development of a phased plan to transform regular readers in your paying customers.
- Develop a plan to develop its ability to generate income (here could include: establishing contacts with potential advertisers and sponsors, the study courses on, seo-training, etc.), etc. etc.
And what will happen with your favorite hobby?
Anyone who has ever felt a burning desire to "make money", probably wondering: Does not kill the hobby into a business turning their hobby, their passion, their enthusiasm?

It can hardly be a simple answer to this question. This is exactly the case when the response can be obtained only check for yourself.
One thing is certain, if you decide to make on his hobby, and succeed in this, your hobby, your passion will rise to a qualitatively new level.
And the best way to avoid the risk of losing the passion for his hobby - the study and a clear plan, which will depend on your niche, your experience and your audience.
A Have you ever had to turn your hobby into a business? If so, share your story with us in the comments.